Internet Consultancy Services
Strategic advice and planning for companies and organisations needing to optimise their internet presence and usage.
Web Analytics ensuring websites achieve optimum performance through revealing where visitors originate, which keywords lead them to the website, which pages are most and least popular. Using Google Analytics we help companies understand how to use the information it provides and understand what to change to influence these factors.
Website Performance Audit revealing how well websites are optimised for the major search engines, including Google, Yahoo and Bing. This involves the production of a detailed report identifying any issues, which may prevent your website achieving high search engine ranking.
Internet Competitor Analysis Assessing websites in comparison to competitors. This includes keyword and key phrase analysis, technical analysis, functionality and usability in comparison to competitors and a plan to identify opportunities to out perform them.
Usability ensuring the latest standards and best practises have been applied and identifying ways to increase website efficiency and conversion rates.
Accessibility ensuring website compliance with the Disability Discrimination Act
Digital Marketing providing consultancy services to businesses wishing to increase their online reach. This involves developing a detailed internet marketing strategy, utilising all of the latest online marketing tools available, including email marketing, search engine optimisation, search engine marketing, social media marketing, web analytics, competitor analysis & content marketing.
Social Media Strategy developing a strategy for interaction and relationship building with target audiences, utilising the relevant services including Twitter, Facebook, YouTube and blogs to raise brand awareness and improve customer service. Also provide solutions for social media monitoring and crisis management.
Training providing bespoke training in all aspects of website and internet usage including search engine optimisation, web analytics, pay per click advertising, usability, accessibility, social media marketing.
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